Lead Generation And Market Research Executive

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  • Location:

    Lagos, Nigeria
  • Industry:

    Customer Service
  • Job Type:

  • Salary:

  • Required Experience:

    2 to 5 years
  • Posted:

    30th August, 2017 (1 year ago)
  • Application Deadline:

    2nd September, 2017

Name: MacTay Consulting
Email: recruitment@mactayconsulting.com
Phone: 01 270 6336
Website: www.mactaygroup.com
Address: No. 5 Prince Adelowo Adedeji Street Lekki Lagos Nigeria,

Job Description

A top, performance-driven consulting organization, with a deep-seated passion for enabling growth and development in people and companies.


  • Qualify leads from marketing campaigns as sales opportunities
  • Contact potential clients through cold calls and emails
  • Present our company to potential clients
  • Identify client needs and suggest appropriate products/services
  • Customize product solutions to increase customer satisfaction
  • Build long-term trusting relationships with clients
  • Proactively seek new business opportunities in the market
  • Set up meetings or calls between (prospective) clients and Account Executives
  • Report to the Business Development Manager on (weekly/monthly/quarterly) sales results
  • Stay up-to-date with new products/services and new pricing/payment plans
  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
  • Understand business objectives and design surveys to discover prospective customers’ preferences


    • · A proven track record in pre‐ sales /sales related activities or in market research
  1.             Â· Experience of maintaining a data base system 
  2.             Â· Sales/Telemarketing experience in a similar industry
  3. Compile and analyze statistical data using modern and traditional methods to collect it
  4. Perform valid and reliable market research SWOT analysis
  5. Interpret data, formulate reports and make recommendations
  6. Use online market research and catalogue findings to databases
  7. Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
  8. Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
  9. Remain fully informed on market trends, other parties researches and implement best practices


 Â· Bachelor’s degree in any science related field

· Minimum of  1 experience in a sales or environment

Required Skills